For any sports fan, seeing your work dispalyed at Super Bowls, Major League Baseball games, NBA All-Star games or the College Football Bowl Championship Series would be a dream come true.
But for Cal High computer graphic arts and digital photography teacher Jennifer Bible, it was all in a day’s work.
Before becoming a teacher, Bible worked in the high-stakes world of professional sports event design, crafting eye-catching visuals for some of the biggest names in sports.
A graduate of Chico State with a degree in visual communications, Bible started her career in a variety of design roles. It was when she got a job as a production designer at Flying Colors, a company that specialized in event graphics for sports, that her career really took off.
There, she got the opportunity to work on designs for the NFL, MLB, NBA, NHL,

College Football Bowl Championship Series and many professional sports teams.
She was responsible for all the pageantry surrounding big sporting events, including banners and marquee signs
“All of the stuff that we use to dress up a stadium or city for a major event,” Bible said. “All the stuff that makes it look like you’re at a special event.”
But she was responsible for so much more than just design. Working at a small company, she handled every aspect of pageantry, including ideation, design, communications, and logistics. Coordinating everything required plenty of travel and many meetings.
“[Everyone on the design team] all did a combination of project management and design and production,” said Carrie Kreitmann, one of Bible’s coworkers at Flying Colors. “It was a small company so we all kind of worked together.”
One of Bible’s most important clients through Flying Colors was the NFL She worked with Don Renzulli, the director of operations for the NFL at the time, to create stunning graphics that gave the Super Bowl its grand look and feel.
Bible said the process would start a year in advance when she and three other graphic designers who made up the design team would get the Super Bowl logo and begin studying the venue.
“I got to travel all over the United States to different venues because I had to see the space before I could design for the space,” Bible said. “ I got to experience things that I had never experienced before, go to places, learn from a lot of different people. It was a lot of stress, but a lot of fun.”
Her team would often spend months surveying the city, honing in on an exact idea, and determining the visuals. They would get the designs approved six months later.
Production would then begin on site, everything from printing to managing the local labor force, equipment, and hardware to bring the designs to life around the stadium.
Renzulli said Bible excelled at creating designs that simply worked for the location.
“She was very easy to work with and understood where we were coming from,” Renzulli said. “[She] could develop something that really worked to make people [say ‘wow!’]”
The designs were products of all the hard work she put in, not only into their creation, but extensively researching the town, its ambiance and culture, the architecture and more.
“[Bible] was very good at trying to see the whole picture,” Renzulli said. “She really [understood] how to create a look that was impactful from the moment you got off the airplane and walked outside to the moment you left.”
Not only was she good, she was extremely fast as well.
“She was…probably one of the fastest workers I’ve ever worked with for graphic design,” Kreitmann said. “She could crank out a million ideas in a short amount of time, which was pretty mind blowing.”
So why did she leave such an exciting career to teach?
“It was great while it lasted, but it’s one of those careers that is really great when you’re young and you have a lot of energy, but really hard when you have a family,” Bible said.
Transitioning into teaching allowed Bible to “keep playing” in the design field.
“I love design,” she said. “I love teaching about design and color and texture and typography. I’m just not out there doing it as much as I would.”
Bible brings her graphic design skills and experience to the classroom, teaching Adobe Illustrator to students. But she goes beyond simply teaching basic design principles.
Pushing students to work in teams, solve problems, and think critically, Bible helps students develop impactful real-world skills.
Her goal is to equip students with the tools they’ll need in the workforce, regardless of whether they pursue a career in design.
“I challenge my students to do projects that are based upon the more real-world projects: building a brand, building a logo for a brand,” Bible said.
Students said they find her classes impactful because they learn skills that affect everyday life, such as creating resumes and business cards.
“I feel like [the class leaves] a more lasting impact on me than some other classes that are purely about learning a subject,” said Ammar Kudiya, a junior in Bible’s computer graphic arts class. “She uses her experiences and shares her stories with us to help us grasp how graphic design itself works.”
In addition to her graphic design experience, Bible takes online classes from UCLA in subjects like AI to help further her education credentials.
“It shows how dedicated she is to her classes,” said senior Jake Vignolo, who took computer graphic arts last year. “Mrs. Bible is probably one of the most overqualified teachers at this school.”
Bible’s professional experience has greatly aided her students as they learn the complex and convoluted Adobe Photoshop.
“She teaches you what you need to know and doesn’t teach what you don’t need to know,” Vignolo said. “If you ever ask her for help, she’ll tell you the most efficient thing to do.”
Bible’s advice to her students? Ask questions.
“People don’t want to see you fail, they want to help you. Ask questions and people are going to help,” Bible said. Most importantly, “you have to go for it, you can’t be afraid to try.”